A New Approach
In response to increased client demand for more sophisticated and effective digital advertising, we have created Social Uplift. A unique advertising solution that runs your social assets as highly effective display advertising allowing you to engage relevant audiences effectively and efficiently.
Social Uplift connects relevant audiences to your brand by building bespoke audiences for your campaign based on first-party behavioral data. This approach is further enhanced by the all-Ireland reach of the Mediahuis titles.
Market Leading Performances
Here at Mediahuis, we don’t do innovation for innovation sake. Social Uplift has been rigorously tested by our teams of data scientists, product developers and ad ops to ensure standout performance against industry benchmarks for standard display advertising with recent campaigns achieving CTR’s as high as 1.32%. That’s +1.12% higher than the industry benchmark of 0.20%.
Simple Set Up
There is no need to create a bespoke suite of display assets with Social Uplift. Simply supply us with your preferred social assets and we will tailor them into a seamless display campaign.
Avoid wastage by reaching relevant and engaged audiences on Ireland’s leading news publisher.
Bren McGillicuddy, Head of Commercial Digital Strategy & Innovation Solutions