Programmatic Plus

True edge

Programmatic Plus gives your brand true edge over the competition. This tailor-made programmatic advertising solution offers sophisticated targeting, strong performance and insightful, and actionable post campaign analysis.

Award Winning

Programmatic Plus has won two awards at the INMA Global Media Awards 2021 for its proprietary Programmatic Plus offering; first place in the ‘Best use of Data to Drive Advertising’ ‘category and second place in the ‘Best Idea to Grow Advertising Sales’ category.

Highest viewability

You get the highest viewability in the market, unique targeting opportunities and collaboration with our Digital Innovation team to custom-build your campaign. Once it’s up and running, you can boost revenue with deep campaign data, and fine-tune your targeting thanks to the deepest customer insights.

Strong & measurable performance

Programmatic Plus is changing the way advertising is delivered in Ireland. It’s now available across the Irish Independent, the Sunday World, the Belfast Telegraph, Mediahuis Ireland’s regional titles plus retail and classified sites. Did we mention that we built it ourselves? Satisfied clients to date include Renault, Lidl and Sky.

Join these game changers and move your data-driven campaign ahead — with measurable success.


Hughie Devine, Head of Programmatic Partnerships

This is how you get true edge

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